Withdeclining margins from PBMs and increased competition from chain retail pharmacies, independent pharmacies are getting creative in how they approach their community’s –– and customer’s –– needs.
Niche markets make it possible for independent...
In our last blog we talked about using your storefront to boost your holiday revenue streams. Now let’s look at four simple social media tips your independent pharmacy can use to expand your brand, boost your patients’ experiences, and extend your...
Enjoying bottom line success during the holidays is about more than adding the right stock to your pharmacy. It’s about building and promoting a well-planned front-end, plus an enjoyable buying experience that will stick with consumers throughout...
Star ratings are a direct measurement of health plan performance conducted by the Centers for Medicare and Medicaid (CMS). Indirectly, they're a measure of how well your pharmacy helps boost a health plan's performance. And, you can be sure your...
Curb Appeal is defined as “the attractiveness of a property and its surroundings” or the “landscaping of a front entrance.” And, let’s be honest, there is no denying that if you’re getting ready to spend your hard-earned money, you’re going to be...
Word of mouth marketing is one of the oldest and most trusted forms of marketing. And, while technology, such as social media, has moved word of mouth marketing onto the world stage -- with raves and positive reviews potentially reaching millions of...
Open enrollment for Medicare is just around the corner. From October 15th to December 7th customers 65 and older will be reviewing their medical coverage and health care needs, including Medicare Part D.
One of the biggest pain points in pharmacy (across the industry) is patient adherence, or a lack thereof. Nonadherence rates often seem off the charts. However, the true nature of medication adherence and non-adherence depends on the precision of...
It’s hard to believe we’re heading into the fourth quarter of calendar year 2018. What’s even harder to fathom is that 2019 is closing-in fast. And, with the new year will come a whole host of new challenges your community pharmacy should prepare for.
With over 560 million professionals around the globe using LinkedIn today, it’s an industry standard for business-based, peer-to-peer social media platforms. It’s become a no-nonsense way for professionals to network themselves, build their brands and...
